Dr. Paul Nassif
The Man With Golden Hands

NASSIF MD ™ Bio-Rhythmic Skincare ™ Line

If you are as interested in plastic surgery as I am, and if you live in Hollywood or closely follow beauty related stories, chances are you have heard of or read the name Dr. Paul Nassif. The world-renowned plastic and reconstructive facial surgeon has been praised by his patients for providing the “most natural looking rhinoplasty surgeries.” He is also recognized as a revision rhinoplasty specialist whose work has been featured on Botched!, the reality show on E! that follows Dr. Nassif and Dr. Terry Dubrow while they are repairing the most poorly done plastic surgeries.
Adding to his first specialty, he has had great success with his “aging face Endoscopic Surgery.”
Dr. Nassif developed “The Anti-Gravity Facelift,” which leaves no visible scars. To accelerate the healing process, he uses platelet gel derived from a patient’s own blood cells achieving natural-looking results in the shortest recovery time. And as if juggling his patient’s surgeries and appearing on a weekly show was not enough, Dr. Nassif just launched his own skincare line: NASSIF MD ™ Bio-Rhythmic Skincare ™.
Fascinated by people who dedicate their lives to make others beautiful, I seized the opportunity to speak to Dr. Nassif about his new venture. We sat down in his Beverly Hills office to chat about the products and how it all came about.

Already with a lot on your plate, why did you decide to launch a skincare line?

It’s interesting. When I was married to Adrienne (Maloof), we were working on a skincare line. Adrienne and I used to always test new skincare products. And this was something that I wanted to do, probably, for the last decade. Then, about three years ago — as I was operating on the deeper tissue; lifting up and tightening skin — doing facelifts, I realized that I didn’t work on wrinkles. At that point, I decided it was time for me to start focusing on my skincare line. Because I worked on the inside, I need to work on the outside, as well. So I went to a lab, sat down with my chemist and we went through a variety of different types of enzymes, proteins, peptides, chemical products and antioxidants that do different things. We slowly put things together that worked in synergy and came up with a bio-rhythmic skincare line.

What is a bio-rhythmic skincare line?

Based on a 24-hour cycle, circadian rhythm, from blood flow, hormones, temperature —everything fluctuates. During the day, you’re in more of a protective mode. Your body is protecting you from the toxins and oxidation. Therefore, we wanted to have something that protected the skin.

At night, we wanted to repair the skin while you are sleeping. Because you really need about 78 hours to repair your skin while you sleep, we wanted to find something that would assist in case you did not have that luxury. It is essential for people who are always on the run, really busy and barely sleeping. Continuing our research, we discovered enzymes that actually work in two hours. And that’s how we created “Bio-Rhythmic Skincare” It actually changes our skin experiences during the day versus the night, while also rapidly counteracting the negative effects, such as the lack of sleep and busy lifestyles.

Our collagen becomes damaged when aging or smoking; our skin becomes dehydrated with sun exposure, toxins in the environment. We need better protection. Chemists came to the realization that “high-energy visible light” found in high-frequency light, as well as in the photo aging category of an ultraviolet, have very negative effects. In that wavelength, they also found something called LipoShield, which is one of the ingredients used in our serum and helps protect against free radicals.

How many products have you developed so far?

We have three products: CLOCK AM, CLOCK PM and DAWN TO DUSK.

Dawn To Dusk Exfoliating Cleaner; is the perfect start to our skincare system. The jojoba and ivory palm seed spheres instantly rid the skin of dead cells and surface impurities, revealing a glowing and radiant skin that’s primed for intense nourishment and treatment. The main ingredients are Ivory Palm Seed, Jojoba, Pomegranate, Panethenol and Allantoin.

Clock AM Day Serum; synchronizes with the skin’s daytime biorhythms and defends the skin from environmental assault, including the newest types of UV radiation (cell phones, tablets and laptops) known as HEV (High Energy Visible) light. The key benefits of Clock AM include shielding the skin against hidden causes of premature aging, elasticity loss and wrinkles. It noticeably boosts skin hydration as well as helps firm the skin and minimize the appearance of fine lines.

The key ingredient LipoShield™ provides the ultimate environmental defense for the skin. Together with its antioxidant and free radical neutralizer sidekick, Vitamin C, it works with our skin’s genetically programmed daylight cycle. Combined, they temper the majority of HEV light, which is not encompassed by current sunscreens. Clock AM Day Serum provides a protective umbrella that helps guard against HEV light. These exclusive Bio-Rhythmic Skincare™ ingredients combined with Hyaluronic Acid help reduce irritation as well as add moisture to the skin, giving it a revitalized, smooth, supple and luminous appearance.

Clock PM Night Serum; is full of beneficial mega-complexes for the rejuvenation, detoxification and recovery of skin during our rest phase. In only a few hours, liposome-delivered Roxisomes™ dive deep to help support the skin’s natural repair of damage from oxygen free radicals that occurs during the day. When combined with the nighttime biorhythm’s reparative mode, the skin is genuinely restored to preserve its youthful glow. The hero ingredient Astaxanthin acts as a potent antioxidant bolstering cellular resistance to environmental toxins. Matrixyl Synthe-6, a fortifying peptide, helps stimulate collagen production, contributing to firm, smooth skin. During sleep, recovering cells and the epidermal matrix are infused with essential sustenance for skin regeneration, restoration and renewal.

How long does it take before you can see results?

Well, you’re getting immediate protection from HEV light. You’re actually protecting your skin and repairing it. But for reducing and softening some of the lines, it can take around six weeks, at which point, you can notice a difference. Our skincare line is the first system we know that works with your actual body temperature flow.

What age would you recommend using your skincare?

You can start protecting your skin from HEV light in your mid-20s. I would use it after you exfoliate your face, then you put on the Clock AM — you still would need a basic sunscreen, if you’re out in the sun. And then at night before you go to bed, after you wash your face, the Clock PM.

Your cells are constantly being broken down. There’s something called superoxide dismutase, which actually breaks down your skin just by being out in the environment. So some of these ingredients slowdown that breakdown process or prevent it in certain ways by inhibiting that bad chemical that’s in your body and your skin that causes damage to your cells.

Is there glycolic acid in the products?

No glycolic acid. We don’t need it with what we have here. So there’s no burn to it; the texture is fantastic. There’s a very light fragrance.

For both men and women?

Both men and women. As soon as it came out, I’ve been using it. I want to see it get rid of my crow’s feet.

Obviously you don’t believe in doing injections.

I’ve had botox, I’ve had all of that before, but the point is – the whole texture of the skin — the pores, the dyschromias, which are the pigmentation changes. The whole goal is to have everything balance out.

There has been a trend of women getting huge lips. What do you think as a plastic surgeon?

Well, obviously if they’re using fillers and they’re overdoing their lips; it’s unattractive, and if you do too much, it can be dangerous because there’s still a risk of infection, there’s still risk of getting a blood vessel — getting a big fat collection of blood called hematoma. And there’s still risk if you overdo your lips. You can actually kill the skin of your lips. So everything has to be done in moderation.

What’s the big trend right now in plastic surgery?

You know, the trend that’s still the same for me is being natural. Starting at younger ages and having smaller procedures, so you don’t wait until you’re like 60 years old, and all of a sudden, boom, I need an emergency facelift. And then there’s a pretty significant transformation. You want to do everything gradually so that the patient ages gracefully and flawlessly, so that no one knows — you just always look good.

A lot of facelifts?

I’m a facial plastic surgeon, so I do everything, but I am known for noses and
for revision rhinoplasty. I have patients that come over from all over the world who have me redo their nose.

Are you planning for the next three products?

I’m sure there will be an eye serum, something for the lips. We’re gonna even figure out what we can do for the hair and nails, maybe a sunscreen.

In your opinion, what’s the next big thing in plastic surgery?

I think still in the next 10 years, stem cells. I think it can help with a lot of medical problems — a lot of illness. In addition, it can help with cosmetic aspects — it can help with everything.

Though, at this time, there is no miracle cure for wrinkles or aging, aside from plastic surgery and maintenance of the skin through the proper skincare (and there are many good ones in the market); Dr. Paul Nassif is offering both… and for the believers, it is certainly worth a try.

All of the products can be purchased on Dr. Nassif’s website:
www.nassifmdskincare.com

Clock AM Day Serum ($95), Clock PM Night Serum ($95) and Dawn to Dusk Exfoliating Cleanser ($35).

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